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Tuesday, August 27, 2019

Difference between public relations and lobbying

Babji Yana's answer at Quora on 29th April 2019


The doubt is natural because these two names got intertwined and the demarcating lines got blurred.
However, while the definition of PR is broad as it uses communication to pursue and achieve a variety of goals on behalf of an individual, organization or group, Lobbying is generally defined as seeking to influence political decisions, change in policies and even laws on behalf of an individual, organization, or group.
Lobbying is highly regulated and legal in US, UK, Canada etc while it is illegal & looked down upon in India as a duct of bribery, yet it operates under cover and with different names as mediating etc

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